Latin America Centre of Asia-Pacific ExcellenceThompson, DavidHamilton-Hart, Natasha2024-10-212024-10-2120192019https://ir.wgtn.ac.nz/handle/123456789/32080Case study of the Gallagher Group's interactions with the Latin American market. Case highlights: *Gallagher's main focus on one business division for Latin American revenues. *Product differentiation and innovation for premium prices. *Local partners and local knowledge as key. *Market, regulatory and political risks. *Risk-minimising distribution model.en-NZNew ZealandLatin AmericaGallagher GroupGallagher Group in Latin America: Premium Products, Local Partnerships, and PersistenceTextLatin America Centre of Asia-Pacific Excellence