Daish, Mary2011-07-042022-10-272011-07-042022-10-2719921992https://ir.wgtn.ac.nz/handle/123456789/25252This study was generated from written articles surrounding the occasion of the Deconstructivist exhibition held in New York at the Museum of Modern Art, 1988. The hypothesis "The Mass Media Treats Architecture As Fashion", was applied as the focus for a text analysis of the written media. It was concluded that the hypothesis could be seen to be valid for the chosen corpus. However it was found that the treatment of architecture as fashion did not occur solely in the realm of the written media. The exhibition itself was seen to have treated architecture purely in terms of aesthetic concerns and image creation for the purpose of consumption. The media was viewed as exaggerating this treatment.pdfen-NZMass media and architectureModern architectureArchitectureText