Fiedler, AntjeHamilton-Hart, Natasha2024-10-2120192024-10-212019https://ir.wgtn.ac.nz/handle/123456789/32081Case study of Glidepath Limited and its interactions with the Latin American Market. Case highlights: *Finding a niche as a small company in a global market dominated by much larger firms. *Building and sustaining commitment to expand in Latin America. *Developing capacities for technical innovation and customization. *Navigating market, currency, and political risks. *Developing a regional organizational approach to the Americas.en-NZLatin AmericaNew ZealandGlidepath LimitedTextLatin America Centre of Asia-Pacific Excellence