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Nobody's business ? : business use of public libraries in Taranaki, New Zealand

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dc.contributor.author Wallbutton, Alison Lydia
dc.date.accessioned 2013-07-10T22:07:17Z
dc.date.accessioned 2022-11-02T23:13:03Z
dc.date.available 2013-07-10T22:07:17Z
dc.date.available 2022-11-02T23:13:03Z
dc.date.copyright 2003
dc.date.issued 2003
dc.identifier.uri https://ir.wgtn.ac.nz/handle/123456789/29260
dc.description.abstract This research project focused specifically on the Taranaki province in New Zealand and aimed to gather data about businesses and their use or non-use of public libraries. The purpose was to provide answers to questions regarding information and businesses with a view to assisting public libraries with service development. The project utilised a mixed methods approach. A postal survey gathered predominately quantitative data from businesses and a small number of follow up interviews provided qualitative data. The study found that the internet, informal sources and books and magazines were important information resources for businesses. The importance of informal sources matched the results of previous research. It was discovered that public libraries are not widely used by businesses in Taranaki with 27% of businesses reporting usage in the previous 12 months. Library users are more likely to be found amongst smaller, younger businesses, and the study recommended that service development should be targeted towards them. The importance of the need for promotion of library services to business groups was also highlighted. en_NZ
dc.format pdf en_NZ
dc.language en_NZ
dc.language.iso en_NZ
dc.publisher Te Herenga Waka—Victoria University of Wellington en_NZ
dc.subject Business information en_NZ
dc.subject Public libraries en_NZ
dc.subject Companies en_NZ
dc.subject Businesses en_NZ
dc.subject Taranaki en_NZ
dc.subject New Zealand en_NZ
dc.title Nobody's business ? : business use of public libraries in Taranaki, New Zealand en_NZ
dc.type Text en_NZ
vuwschema.contributor.unit School of Information Management en_NZ
vuwschema.type.vuw Masters Research Paper or Project en_NZ
thesis.degree.discipline Library and Information Studies en_NZ
thesis.degree.grantor Te Herenga Waka—Victoria University of Wellington en_NZ
thesis.degree.level Masters en_NZ
thesis.degree.name Master of Library and Information Studies en_NZ

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