Browsing by Author "Cummings, Stephen"
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Item Restricted Awareness and Perception of Intellectual Property Rights and its processes in New Zealand – The disconnect between innovation and commercialisation, a study based on the Students at Victoria University’s School of Design(Te Herenga Waka—Victoria University of Wellington, 2014) Hill, Martina; Cummings, StephenIn New Zealand intellectual property (IP) is seen as an economic driver, however in recent years patent applications have plateaued and design applications decreased in comparison to the previous years. A review of the New Zealand IP system suggested raising IP awareness through education. Students studying at the School of Design at Victoria University create new IP on a daily basis; however currently the school plays no active role in providing IP information to its students. A survey conducted with media and industrial design students confirmed that students have only a basic understanding about IP rights and have not necessarily the knowledge or understanding on how to protect their IP. Most of the time registering a patent requires external investment, disclosure of the IP to other parties as well as getting lawyers involved to ensure the process is followed appropriately. The research identified that there are two succinct parts to the IP protection process. The first is about making an informed decision about whether and how to protect the IP and the second part of actually taking actions to protect the IP. The first part is particularly important for students to decide if they want to continue with the second part, where patent attorneys need to get involved in particular for patent applications. It is recommended that the School of Design lead an initiative with its stakeholders to raise not only awareness, but also understanding by making the first part of the IP protection process part of the overall design process and IP in general part of the curriculum. This will encourage students to think actively about IP rights. They will learn how to make informed decisions about their IP, which is not only beneficial for the students, but also for patent attorneys, IPONZ as well as students’ future employers and the New Zealand economy.Item Open Access Business Models: A Unit of Analysis for Company Performance(Te Herenga Waka—Victoria University of Wellington, 2015) Ormrod, Nicholas George; Cummings, StephenBusiness models have been popularised in recent practitioner literature as a tool for summarising and representing how a company generates value. But academic consensus remains absent with a multitude of different definitions and typologies generally structured for application within a single focal business. There remains an opportunity to use the business model beyond intra application and act as a unit of analysis for inter-enterprise comparison. Weill et al (2006) have created a typology titled the MIT Business Model Archetypes. This research applies the MIT typology to New Zealand’s publically listed companies to generate a business model landscape. Several financial metrics are used to compare the performance and patterns of different business models. Interesting patterns emerge such as 33% annual compound growth for gross shareholder returns exhibited by one archetype, and a total of six out of nine that exhibit higher returns than the S&P/NZX50 index. The two research questions proposed are; can a business model be used as a unit of analysis? And, do some business models perform differently than others? The results of this analysis evidence a positive response to both questions.Item Restricted MGMT205: Management: Strategic Management(Victoria University of Wellington, 2010) Cummings, StephenItem Restricted MGMT205: Management: Strategic Management(Victoria University of Wellington, 2005) Cummings, StephenItem Restricted MGMT205: Management: Strategic Management(Victoria University of Wellington, 2017) Riad, Sally; Cummings, StephenItem Restricted MGMT205: Management: Strategic Management(Victoria University of Wellington, 2015) Cummings, StephenItem Restricted MGMT205: Management: Strategic Management(Victoria University of Wellington, 2014) Cummings, StephenItem Restricted MGMT205: Management: Strategic Management(Victoria University of Wellington, 2009) Cummings, StephenItem Restricted MGMT205: Management: Strategic Management(Victoria University of Wellington, 2008) Cummings, StephenItem Restricted MGMT205: Management: Strategic Management(Victoria University of Wellington, 2011) Cummings, StephenItem Restricted MGMT205: Management: Strategic Management(Victoria University of Wellington, 2017) Riad, Sally; Cummings, StephenItem Restricted MGMT307: Management: Special Topic: Entrepreneurship(2019) Cummings, StephenItem Restricted MMBA534: Business Admin (Masters): Strategic Management(Victoria University of Wellington, 2016) Cummings, StephenItem Restricted MMBA534: Business Admin (Masters): Strategic Management(2018) Cummings, StephenItem Restricted MMBA534: Business Admin (Masters): Strategic Management(Victoria University of Wellington, 2017) Cummings, StephenItem Restricted MMBA534: Business Admin (Masters): Strategic Management(Victoria University of Wellington, 2012) Cummings, StephenItem Restricted MMBA534: Business Admin (Masters): Strategic Management(Victoria University of Wellington, 2011) Cummings, StephenItem Restricted MMBA534: Business Admin (Masters): Strategic Management 1(Victoria University of Wellington, 2014) Cummings, StephenItem Restricted MMBA534: Business Administration (Masters): Strategic Management(Victoria University of Wellington, 2015) Cummings, StephenItem Restricted MMBA534: Business Administration: Strategic Management(Victoria University of Wellington, 2010) Cummings, Stephen